Tips for starting a successful blog for your business

Last week a client invited me to speak to his office staff to help them understand how to build a successful blog for their real estate business. I was excited for the opportunity because it’s always nice to add value where I can. We talked about the relevance of using a blog as a tool to establish an online presence and why blogs are important. It was very practical too in that I set them up with usernames, and we even wrote a blog post on the spot. Learning should be experiential, right?  

I figured some of the content from my presentation might be useful to others, so I uploaded a 15-minute audio-video tutorial. Let me know what you think. 

If you work in the real estate field near Sacramento and I can help you sift through the world of blogging and building an online presence, let’s connect at 916.595.3735 or catch me on Facebook.

Any questions? What tips would you add to the mix?

How important is social media for your Sacramento area business?

I wrote the other day about the importance of building an online business presence, and I was provoked further today about just how relevant social media truly is. It’s easy to think that newer mediums such as Twitter, Facebook, and blogging are a fad, but take a look at the Socialnomics video below (or here). I saw this today during a presentation by Chris Tellez at the Sacramento Association of Realtors YPC meeting.

What do you think? How does the video make you feel? Do stats like this bring pause about the way you do business or aim to do business in the future?