How to develop original blog content

Have you ever felt like you need to do a blog post, but you just don’t know what to write? I’ve been there many times, so I wanted to share a resource I created that helps me avoid this feeling by keeping 10-20 post ideas in front of me at any given time. The document below hangs in my office, and I use it to jot down post ideas whenever I have them. This system is simple and it’s  worked extremely well for me to be more organized, save time and stay focused on my target audience.

Download “How to develop blog content” and start writing down some ideas. I hope this is helpful, whether you have a real estate blog or write about something else.

template for how to plan orignal blog content

By the way, if you’re in the real estate industry and looking for some general blogging tips, check out Quick Tips for Real Estate Blogging.

How do you plan posts? Could you see yourself using a resource like this?

If you have any questions or Sacramento area real estate appraisal or property tax appeal needs, contact me by phone 916-595-3735, email, Facebook, Twitter or subscribe to posts by email.


  1. says

    Ryan, this is great advice for any blogger. It’s easy, especially after a long day of thinking to feel your mind come to a blank. I find keeping a running list of ideas (I do so in Evernote and Mindnode) is extremely helpful in jogging your memory. I’ve already taken note of some of your points. You can never have too many ideas or too many ways to help you brainstorm new ideas!

    I will most definitely be passing this on. Thank you!

  2. says

    It is very easy for a lot of us to have our minds wander or have writer’s block. I agree with you in writing ideas down but having something in front of you that keeps you focused… and reminds you sometimes. Like ASA-Rachael, I use Evernote also. Technology is great. I also keep a traditional notepad and pen next to my bed. Oftentimes the best ideas come at night.

    Great post… just tweeted this!

  3. says

    Good info, Ryan. I will certainly try and gleam so info from it to help with my writer’s block. (as is apparent from my infrequent blog posts). Clipped the screen shot to Evernote for future reference.

  4. says

    Very helpful post, Ryan. This post is like a mini seminar complete with homework. Answering the questions is on my to-do for this weekend.

    And I will have my own brainstorming session around your three points to see if I can come up with anything else.

    • says

      Thanks Susan. I appreciate that. Good luck with your “homework”. As I type this comment I am looking at my “Blog Content” sheet and it has easily 20-30 ideas to pull from. I find it so important to really think through my target audience, purpose for writing and have a plan for content. Otherwise to me it feels like I’m reinventing the wheel with each post. Take care.

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