Housing is on my mind. Here are five things I’m watching closely in today’s market. I suspect many locations around the country are experiencing very similar trends. I’d love to hear your take in the comments.
UPCOMING SPEAKING GIGS:
5/21/25 Grounded Real Estate
6/5/25 Auburn Marketing Meeting
6/12/25 Realtist of Sacramento
7/22/25 Investor Event (TBA)
9/10/25 Windermere Sacramento
9/16/25 Culbertson & Gray (private)
9/24/25 Keller Williams Roseville
9/26/25 PCAR
9/30/25 Elk Grove Regional MLS Meeting
10/15/25 EDH Coldwell Banker (private)
10/21/25 Orangevale MLS Meeting
11/4/25 SAR Main Meeting
1) MOVE-UP BUYERS MAKING IT HAPPEN
It’s not as easy to be a buyer today since the math isn’t working for so many people, but there are definitely buyers who simply need a different house or location, so they’ll make a move to make things work. Here’s a tweet exchange last week with a local resident. This person is responding to a post where I talked about some counties showing negative price stats. This is a good reminder for real estate professionals to stop obsessing over prices being up (that’s a seller-oriented narrative). The only thing that matters today is finding buyers and sellers who have incentive to participate regardless of market conditions.
We’ve seen more growth at higher prices so far this year. This is about buyers at this range having more money and being less sensitive to rates, but there are surely some move-up situations here too.
2) THE CONDO MARKET IS A DIFFERENT VIBE
The condo market has a different vibe than the detached market. Supply has shown a sharper increase, and we’ve also seen higher cancellations. This is a good reminder that different parts of the market might not feel the same. There are going to be some situations today where prices are declining in the condo market, but detached homes nearby could be flat. Keep in mind not every single condo complex has this exact trend either. What we don’t want to do is impose a “condos are struggling” narrative on all condos. My advice? Look to the comps in each area.
3) SHORT SALES HAVE GROWN, BUT BANK-OWNED SALES HAVEN’T
Short sales have tripled this year, but what that means is there have been 27 so far in the region compared to 9 last year. We could say that’s a whopping 200% growth, but that sounds sensational – especially when we back up for some context to see how many there were a decade ago. No matter what though, we’ve seen growth, so let’s not ignore a trend. I expect to see more short sales ahead as consumers are dealing with growing debt and delinquencies.
It’s not correct to say all distressed sales are growing because bank-owned sales have not grown this year. There has been no wave of foreclosures hitting the market. Let’s keep watching this ahead. For now, it’s best to say short sales have grown, but bank-owned sales have not.
4) NEW CONSTRUCTION IS NO LONGER SUPER HOT
Stats for new homes have been glowing, but that’s no longer the case. April was another lackluster month of new homes sales. Besides 2020, it was the lowest April in a decade locally. When we look at the past 90 days, volume is down 28% from one year ago. That’s 543 fewer sales this year compared to the same time last year. This is a blatant change from recent years, and it’s something we want to continue to watch. It seems concessions aren’t working like they used to.
Two things to watch: Pay attention to builder prices. If builders have more standing inventory, then they’ll have to offer even more concessions or lower prices. The thing I’m curious about is whether we see builders slow down their production. Secondly, watch homes that were built between 2021 and 2024. These units adjacent to current new construction are going to have a hard time competing with the brand-new stuff. Watch pockets with the highest levels of new construction in places like Roseville, Rancho Cordova, Folsom Ranch, and Elk Grove. Some agents are going to become specialists in working with owners who are next to new construction.
5) EXPECT TO SEE MORE CONCESSIONS
The housing market is softer than one year ago, but regardless of temperature, it’s still normal to see more concessions during the second half of the year since there are so many more listings to choose from. Check out the white space that represents July to December. Do you see an uptick every year (besides 2020)? So, expect to start seeing sellers offer more concessions to buyers – especially if rates remain closer to 7%. I can’t verify if this trend exists everywhere, but I have to think it’s going to be common in many markets around the country.
Here’s a look at sales with reported concessions in April in the wider region. Remember, there are two stats here. If nearly 45% of sales had concessions, that means 55% didn’t.
NOTE ON NAR LAWSUIT: Since the NAR lawsuit, it’s very possible that the commission to the buyer’s side is sometimes entered as a concession in MLS. However, in Sacramento County, last April the percentage was 40%, and in 2023 in April it was 41%. So, it’s not that much different today at 45%. The market is softer this year, so we would expect to see more concessions, right? This is something I will continue to monitor. In my strong opinion, we need to keep compensation separate from typical concessions. This helps both agents and appraisers when pulling comps and trying to figure out what sellers are giving to buyers. What sellers are doing for compensation for agents is a separate issue.
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Questions: What stands out to you most about the five things to watch? I’d love to hear your take on things.
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