Ryan Lundquist

The housing market will figure it out

November 16, 2022 By Ryan Lundquist 29 Comments

The housing market has really changed, and it’s not an easy time to work in real estate. I know people in all parts of the profession who are having a hard time and wondering how to make things work. So, I wanted to share some perspective to hopefully bring encouragement. This post is sort of a combination of market trends and mindset. I hope it helps.

UPCOMING (PUBLIC) SPEAKING GIGS:
11/17/22 Bias & Real Estate Lunch & Learn (RSVP here)
12/5/22 SAFE Credit Union market update on Zoom (register here (free))
1/18/23 WCR Market Update in Cameron Park (details TBD)
1/19/23 Big market update at SAR on Zoom (details TBD)
1/23/23 Residential RoundUP (register here (free))
5/22/23 Yolo YPN (details TBD)

THE BIG TRUTH

The reality is we are in the midst of change and there is pain ahead. But the market will figure this out. Bottom line. And we can’t control what the market does, but we can control our response to the market.

IDEAS FOR BEING SUCCESSFUL IN A NEW MARKET

And now some encouragement. Or maybe it’s unsolicited advice. You decide.

– Work harder than ever before.
– Tighten up finances (both personal and business).
– Run toward the challenge of a new market.
– Expect fewer deals on your desk since fewer transactions are happening.
– Plan to make less money (and be grateful if you make more).
– Be okay that not everything is perfect.
– Strategize for how you need to diversify your business.
– Focus on building relationships and serving your network. If your network is small, it’s time to increase its size.
– Make a plan and work it. Be consistent in whatever you do.
– Plant seeds today that might not sprout for a couple of years.
– Expect more NOs before you get to a YES.
– Obsess over understanding who the buyers and sellers are today. Whenever you hear about a sale, ask this: Why did the seller sell? Why did the buyer buy? This give clues into who is playing the game right now.
– Know the stats better than anyone.
– Take your mental health seriously.
– Stop 24/7 housing market doomscrolling (seriously).
– Find things outside of work that give you life, and do those things.
– If you don’t have a hobby, it’s time to find or rekindle one.

WRITE A “DEAR DOWNTURN” LETTER

I know, this sound cheesy. I heard this idea from someone (Tom Ferry?). I’ve written a letter to myself called “Dear Downturn.” In my letter I lay out a plan for how I’m going to succeed in a down market. If this might work for you, go for it. Be as practical as possible about what you’ll do to position yourself for success. My letter includes things like write one weekly post, eat clean, get back to my goal weight, be a daily resource on social media, speak somewhere once a week, make a few longboards, get my turn-time down to X number of days… Here’s the start of my letter:

Dear Downturn

First of all, I’m not excited that you’re here, but I’ve been waiting for you. And I’m ready to take you on. Here is the way I’m going to conquer you.

HOUSINGWIRE PODCAST:

I just did this podcast. Check it out if you’d like. I think it goes well with this post because it’s about market trends without sensationalism.

CHOOSING HAPPINESS IN A DOWN MARKET:

It’s easy to feel awesome about life when business is thriving, but when things get tight or the phone stops ringing, that’s when we really get to find out what we’re made of. Here’s the sobering questions I’m asking myself. Am I only going to be happy during an up market? Or is it possible to have joy and contentment during a down cycle? I have to think it is possible, but it won’t happen by accident either. It’s time to get intentional.

MARKET CYCLES AND WORRY

Often when the market declines it’s a good five or six years of decline (in Sacramento at least). That might sound daunting, but it takes time for a cycle to adjust. The verdict is still out on how long the market will correct, so we’re not locked into any timeline. Of course, it feels like a game hosted by the Fed right now, so we’ll see what they do. I bring this up because if I’m lucky enough to live for thirty more years, and we have two more downward cycles within these decades, it’s possible prices could decline for more than a decade of my life ahead. This is important perspective. Am I going to be full of worry when the market is “bad” and only full of joy when it’s “good”? By the way, if this ends up being a typical cycle, remember the market doesn’t do a nosedive for the entire period. There can be portions of sharp and slower decline. It’s not just one speed for the entire cycle.

WINNING IN A DOWNWARD MARKET

People buy and sell real estate in all types of markets. In a down market, especially at the beginning, that’s when we see the biggest exodus of buyers since prices and uncertainty are too high. Today about 40% of the market has been missing lately in Sacramento, which also means 60% of the market has been happening. My advice? Focus on being a part of what is happening rather than fixating on what is missing. Also, some people who bought in 2008 and 2009 ended up winning big after the market rebounded. Technically prices still declined for three to four more years, but these buyers came out as major winners eventually as the market went up again. I mention this because it’s a good reminder that timing a bottom isn’t easy to pull off, and it’s not necessary in all cases either. I think sometimes people focus so heavily on geeky price metrics without giving enough weight to their lifestyle. Where do you want to live? Who do you want to do life with? What does your lifestyle mandate? Look, buy or don’t buy, but think about prices and your lifestyle as you make your decision. No pressure from me.

GEEKY ADVICE:

1) YOU DON’T HAVE TO BE ULTRA-POSITIVE:

If you feel tempted to only say positive stuff about the housing market, ask yourself why. Some real estate professionals think they have to keep it positive, so it can be challenging to know what to say when there is no longer a glowing honeymoon market. Now is the time to be real with what is happening. This is a season for buyers, so it’s time to abandon a seller-oriented narrative that focuses heavily on prices being up. It’s time to focus on buyers and sellers who are making lifestyle moves. What do buyers need to hear right now? What do sellers need to hear? Focus on that. If you are the expert, let people know exactly what it’s like out there. Tell the story of the market and help people find inroads to participate. Get rid of cliches and don’t promise everything will be okay (not a promise you can keep).

2) EMBRACE THE STATS, BUT DON’T DWELL ON NEGATIVITY:

This is a hard one. Some agent friends have even told me it’s tough to see some of my stats right now. My goal is always objectivity, but sometimes I feel like I’m swimming in a pool of negativity since the stats are showing declining prices and dropping volume. But this is where we’re at. If our market is going to decline for the foreseeable future, it’s time to embrace this new season and not stress over it. It is what it is. I’m not trying to be flippant about struggle, but either we can be defined by worry or we can find a way to embrace this next season of life and business. My advice is to know the stats extremely well so you can clearly articulate what the market is doing, but don’t let stats affect your mood. There has to be a way to embrace a downward trend without becoming the trend or getting sucked into a negative spiral.

3) FOLLOW & UNFOLLOW:

Choose carefully who you follow right now. Listen to objectivity and cultivate objectivity in your life. That’s what matters most. On that note, unsubscribe from people who are spewing sensationalism. It’s okay to step back from listening or following people if it’s too much for your mental health. And to be blatant, if my content feels like too much right now, take a break from my weekly post, hide me on social media, or unsubscribe. Take care of yourself (but please don’t live in denial).

I hope this was helpful. Just some stuff on my mind. Much love,

MARKET STATS: I’ll have lots of market stats out this week on my social channels, so watch Twitter, Instagram, LinkedIn, and Facebook.

Thanks for being here.

Questions: What stands out to you above? What did I miss? Any advice for real estate professionals right now? I’d love to hear your take.

If you liked this post, subscribe by email (or RSS). Thanks for being here.

The housing market is feeling the pain of higher rates

November 1, 2022 By Ryan Lundquist 28 Comments

The housing market is really starting to feel the pain of higher mortgage rates. Today I’d like to unpack some fresh October stats to show what I mean. I also have some thoughts about the spring season when prices are dropping. Whether you’re local or not, I hope this is helpful.

This post is designed to skim quickly or digest slowly.

UPCOMING (PUBLIC) SPEAKING GIGS:
11/4/22 Market update in Roseville (on Zoom now)
11/15/22 Sacramento Bee Q&A at 12pm (RSVP here)
11/17/22 Fair Housing Lunch & Learn (RSVP here)
12/5/22 SAFE Credit Union market update on Zoom (register here (free))
1/18/23 WCR Market Update in Cameron Park (details TBD)
1/19/23 Big market update at SAR on Zoom (details TBD)
1/23/23 Residential RoundUP (register here (free))

A 40% DROP IN VOLUME IS A SYMPTOM OF STRUGGLE

We’re seeing lots of markets around the country with dropping sales volume, which is the byproduct of a quick change in affordability due to rate increases. In Sacramento, volume took a beating last month. We still need another week before solidifying numbers, but we’re going to be down about 40% or so from last year. Keep in mind most sales in October got into contract in September when rates were at 6%, so being down 40% doesn’t even reflect 7% rates yet.

NOVEMBER VOLUME WILL LIKELY BE WORSE

In October, pending contract volume locally has been down between 40% to 50% depending on the week according to Redfin and Trendgraphix. This means November closed sales volume will presumably take a bigger hit than October, which underscores rates at seven percent are taking more demand out of the market (thanks Captain Obvious).

NOT ABOUT DOOM

By the way, I’m not writing as a doom and gloom guy. This is all about perspective formed by stats. It might not be easy for some to hear, but I’m only interested in talking about the market that actually exists. I have zero interest in promoting a rosy narrative too.

NOT EASY FOR SELLERS TO ADJUST

Prices have changed so quickly that it’s been tough for sellers to adapt. I’ve had a few conversations lately with sellers feeling remorse for not accepting an offer in the spring or early summer. One seller now has an offer about $60,000 lower than an offer made a few months back. That’s not easy to swallow, but it’s the reality upon us. I’m not saying prices are down exactly $60,000 everywhere either, but there has been a notable drop (more on that soon).

PRICES FLIRTING WITH LAST YEAR

As I talked about a few weeks ago, it looks like the median is about to dip below last year. So far in Sacramento County the preliminary median price for October is $1,000 below last year at the same time. It’s honestly too early to pull the monthly median, so I’ll share a solidified version next week. We’ll see how the numbers change between now and next week.

By the way, here’s a thread with weekly price graphs (instead of monthly).

WHAT HAPPENS IN THE SPRING DURING A DECLINING MARKET?

Okay, now some quick thoughts about the spring when home prices are declining. I think lots of people are wondering what is ahead as 2023 begins. In short, not every spring market is the same, but when looking at declining years in the 1990s and 2000s, there are many years where prices ticked up for a bit or looked more level during the spring.

Seasonality doesn’t always disappear: The darker bars show the median price from January to June, and in 2006, 2007, and 2008 there was a flat to slightly up vibe for a few months before declines persisted after the early spring. Of course, this could be due to larger homes selling in the spring, but even if that’s the case, it shows price seasonality isn’t always dead during declining years. We’ll see what happens in 2023. It’s hard to predict this year because we’re in a unique situation with quick rate changes.

The 1990s: The spring price trend is a bit more hit and miss in the 90s as sometimes prices clearly declined during the spring (black bars), but in other cases like 1994 there was a much more pronounced seasonal uptick.

DON’T GET STUCK ON PRICES

I think the visuals above are interesting, but they’re not the end-all graphs because they only discuss the price trend. Like I always say, don’t get stuck on prices alone because sales volume sometimes tells a more compelling story. I guess it’s ironic that I’m only showing prices here, but that’s what I had time for today. I do have some volume images to push out soon, and those will give even more insight into seasonality during declining years.

Thanks for being here.

MARKET STATS: I’ll have lots of market stats out this week on my social channels, so watch Twitter, Instagram, LinkedIn, and Facebook.

Questions: How are rates at 7% affecting buyers right now? What stands out to you about my stats above? What did I miss? I’d love to hear your take.

If you liked this post, subscribe by email (or RSS). Thanks for being here.

Are home prices declining? What are appraisers saying?

October 25, 2022 By Ryan Lundquist 37 Comments

Home prices are the holy grail in real estate, and it almost seems sinful or off-limits to say they’re going down. But let’s be real. That’s what is happening right now locally and in some other portions of the country. Let’s talk about what this means as well as what’s going on in appraisal reports.

UPCOMING (PUBLIC) SPEAKING GIGS:
11/4/22 Market update in Roseville (real estate pros only (details here))
11/15/22 Sacramento Bee Q&A at 12pm (RSVP here)
11/17/22 Fair Housing Lunch & Learn (RSVP here)
12/5/22 Safe Credit Union Lunch & Learn (details TBD)
1/18/23 WCR Market Update in Cameron Park (details TBD)
1/19/23 Big market update at SAR on Zoom (details TBD)
1/24/23 Market update with Joel & Mike (details TBD)

YES, THERE IS A BOX

If you didn’t know, there is a box on appraisal reports where appraisers can state property values are either increasing, stable, or declining. Here’s what the box looks like. I’ve been hearing about some appraisers checking the declining box lately and others not. It’s a mixed bag (rightly so).

THE MARKET ISN’T THE SAME EVERYWHERE

It’s really important to note the market is NOT the same in every location and price range across the country, so appraisers aren’t going to be checking the same box everywhere. Even in a local market, it’s possible different locations or property types are not experiencing the same trend. I mean, all ships tend to rise and fall with the tide, but we have to let the research do the talking instead of imposing a declining narrative on every portion of the market.

YES, THE MARKET IS DECLINING

In Sacramento, prices have clearly been declining as demand has changed sharply in recent months. In other words, buyers are hands-down paying less today than they did in previous months. We see this in lots of metrics I’ve been writing about for months, and even neighborhood graphs are finally starting to show a declining trend (it takes a bit for graphs to have enough data to show the trend). This is more than a modest seasonal dip as the median price is down about 10% right now since May. In a normal year we might see the median price down about 3-3.5% at this time of year. A few weeks ago I talked about the median price being very close to dipping below last year, and even Redfin is starting to show that for Sacramento (see this thread).

Example 1: Neighborhood Graphs

Example 2: County, City, & Regional Stats

BRO, THE MARKET IS JUST STABILIZING

To me the word “stabilization” is a bit rosy because price declines have been much more intense than usual. Stabilization or normalization would maybe resemble a more seasonal trend or a leveling off, but what we’ve experienced lately has been a sharp drop in buyer demand. Most counties are down in sales volume by about 25-30% over the past few months compared to recent years, so this has been a bigger shift in demand rather than a typical seasonal change.

BUT PRICES ARE STILL UP FROM LAST YEAR

Yeah, prices are technically up from last year when looking at September stats, but there is a clear declining trend happening right now too. It’s sort of like if I lost 70 pounds and then gained 20 back. I’m still down 50 pounds technically, but do you know what the real trend is? It’s me gaining weight lately. And just to be clear, I’m not sharing real stats from my body even though I have gained 20 this year. Haha. I’m just saying it’s a mistake to focus on year-over-year prices to the point of missing what is happening in front of us right now.

BUT WE NEED MORE DATA

How many months of data are needed before we can establish a trend? I’m not sure there is a specific answer that applies to all situations, but I would say having almost six months of slower data now is more than enough. I think we probably needed half or more of that to start seeing a clear trend. Even by June we knew volume was starting to take a 25%+ hit, so we knew there was a sharp change at hand. It just takes time for the trend to show up in actual prices to be able to make the call as to what is happening. It’s okay if you think we still need more data, but let me ask you this. What more do you need? I’d love to hear in the comments or an email (not interested in hate mail though).

Q&A HOUSING VIDEO I DID

I recorded a video with YouTuber Jeb Smith to talk about dynamics in today’s market. This was recorded about two weeks ago, and it’s all off the cuff (my favorite way to do things). Watch here or below.

THERE IS STILL COMPETITION

Prices are going down because affordability has taken such a beating lately. It’s that simple. In recent months mortgage rates have changed faster than they have in forty years, so it’s not a shocker to see a quick change with prices. Do you know what would be shocking? To not see a change. But remember, declining prices doesn’t mean there isn’t any competition. It’s a mistake to say all buyers have left the market because that’s statistically not true. Keep in mind about 36% of pendings over the past two weeks in the region had multiple offers per MLS stats. Also, while we’ve seen about 3,600 fewer sales happen since May of this year, there have been nearly 11,000 sales that have happened. In other words, declining prices doesn’t mean the market has stopped. Bottom line.

NOT LOCKED INTO ONE TREND FOR SIX YEARS

The trend is declining right now, but that doesn’t mean we’re automatically locked into this one trend from here on out. It also doesn’t mean we won’t see some spring seasonality ahead either. When the market drops in Sacramento, it’s not uncommon to see about five or six years of a downward trend, but I’d be careful about stating we’re locked into that. Maybe. Maybe not. Keep in mind it’s not a sharp plunge for an entire downward cycle either. Ultimately, the verdict is still out on the future since we are just at the beginning of change, but right now prices are dropping in light of such a huge hit to affordability lately. In a sense it feels like a game though where the Fed could manipulate things and change the trajectory of the market. So, if rates go down sharply, that could alter the dynamic. Some like Ivy Zelman predict it’s possible for the housing market to move faster now in light of access to real estate data like never before, but that’s also to be determined.

WE NEED 12 MONTHS OF DATA TO SAY IT’S DECLINING (FALSE)

Sometimes I hear appraisers say we need twelve months of data before calling something a trend, but why twelve months? And to play devil’s advocate, when values started to really turn up in the summer of 2020, did we need to wait 12 months until we said the market was increasing? Absolutely not. In short, we do not need twelve months before making a call for the direction of the market. If that was the case, then appraisers would perpetually be far behind the trend in an increasing market and a declining market.

NATIONAL vs LOCAL

It doesn’t matter what the “national” housing market is doing because the so-called national market is really made up of thousands of local markets. Some experts project a declining trend that will start in 2023, but that means nothing for Sacramento and so many other locations. Remember, homes prices fell maybe 30% in some markets during the previous housing downturn (and far less in some areas), but the median price dipped by 59% in Sacramento County. This just goes to show a national projection or trend doesn’t mean squat for the local market.

DOES THIS MEAN APPRAISALS WILL BE COMING IN LOWER?

Just because the market is declining doesn’t mean every appraisal is going to be coming in below the contract price. Lately it’s been a mixed bag and there are lots of appraisals still coming in higher according to conversations with loan officers. I have definitely heard of lower appraisals, but that’s not a bad thing (unless the appraisal was deficient). An appraisal below the contract price could have been a deathblow to a transaction in 2021, but hopefully today it’s more of a bargaining chip (sounds healthier to me).

THE MARKET LOOKED “STABLE ON THE DAY”

I recall when the market was tanking in 2007 hearing some appraisers say they’d check “stable” because “the market was stable on that day.” This was basically to appease lenders at the time who pressured appraisers not to check the declining box. This is not legit though because appraisers are tasked with being a neutral party to the transaction, which means showing bias like this to clients is off limits. Besides, if an appraiser is not identifying the trends correctly, that could show up in adjustments that are not given to the comps, right?

DUDE, IT’S JUST A PERSONAL OPINION

A local loan officer told me an appraiser said it’s just a personal opinion as to whether this declining box is checked or not. I mean, I can understand the sentiment since there isn’t a rigid list for what appraisers need to identify before saying a market is declining. Thus, there really is an element of subjectivity here. But this is where the appraiser has to be the expert by considering all relevant issues and diagnosing the trend based on research, stats, and observations. In other words, this little box to check should be backed by stats and support for the conclusion. If it’s just a checked box without support, then the appraiser hasn’t done his or her job.

Okay, that was probably more than you wanted to read…

ADVICE FOR COLLEAGUES

1) Be the expert in your market by being on the cutting edge of the trend.

2) Reflect the market and support your conclusions. If you feel afraid a client won’t keep you around if you say the market is “declining,” that’s not a good client. But also, if we start to get more robust stats from big data companies that the market is declining, you’ll be really behind the trend if you’re saying it’s NOT when everyone and their mom knows it is.

3) If you don’t know how to measure prices, talk to colleagues and get up to speed as quickly as you can. Take a class, scour the internet, try to add some new skills to your bag of tricks.

4) Take the time to unpack the market in each appraisal report. I honestly don’t care which box you check, so there is no pressure from me. But support the trends you say exist with some commentary and rationale.

5) If you aren’t making scatter graphs like my neighborhood ones, maybe it’s time to figure that out (or use some other type of graph). I have some free graph tutorials in case it’s helpful.

Thanks for being here.

MARKET STATS: I’ll have lots of market stats out this week on my social channels, so watch Twitter, Instagram, LinkedIn, and Facebook.

Questions: What stands out to you most above? What did I miss? I’d love to hear your take.

If you liked this post, subscribe by email (or RSS). Thanks for being here.

The story of Zillow’s last house in Sacramento

October 17, 2022 By Ryan Lundquist 14 Comments

Goodbye. Zillow sold their last house in Sacramento. After announcing failure as an iBuyer in late 2021, they recently got rid of their final unit. And the cherry on top is they sold this property to Opendoor.

UPCOMING (PUBLIC) SPEAKING GIGS:
10/18/22 Orangevale MLS Meeting Q&A (9am)
10/20/22 How to Think Like an Appraiser (9am-12pm) (Sign up here)
11/15/22 Sacramento Bee Q&A at 12pm (RSVP here)
11/17/22 DEI & Fair Housing Lunch & Learn (details TBD)
1/18/23 WCR Market Update in Cameron Park (details TBD)

HOUSING GENIUS OR FLOP?

It’s easy to look at Zillow like some sort of real estate savant because their exit was announced months before the hot housing market began to turn. But let’s not revise history because Zillow’s failure had nothing to do with market conditions. This was about a lack of effective strategy. Zillow basically went on a purchasing rampage in a handful of markets across the country, and they lost a ton of money. I wrote about their failure here. In short, with hindsight their timing looks really good, but this was a flop instead of foresight in terms of actually making money.

Anyway, I announced the news of their last sale about two weeks ago on my socials, and it created a ton of conversation.

ZILLOW’S LAST HOME IN SACRAMENTO

In September 2022 Zillow sold their last unit to Opendoor. This home in the Natomas area of Sacramento was originally purchased for $700,500 in November 2021, and it was listed for sale in February 2022 for $694,100. There were multiple price reductions until the listing was eventually cancelled on 9/13/2022 at $624,900. There were two pending statuses, but for whatever reason it didn’t close.

DID ZILLOW GIVE OPENDOOR A DISCOUNT?

You be the judge. The sale to Opendoor at $354,500 was far lower than literally any competitive sale on MLS (blue dots), and much lower than any model match sale (red dots). A model match sale hasn’t sold this low since before 2016. When looking at this visual, do you think there was a reduced price?

ZILLOW SOLD LOWER THAN ANYTHING IN THE NEIGHBORHOOD

Here’s a different way to look at it. The orange dots represent every MLS sale in the neighborhood, and the off-market price to Opendoor was lower than literally all neighborhood sales (of any size). Also, Opendoor typically gets about a 5% credit from the seller, and if that’s what happened here, Opendoor got an even better deal.

THE VERDICT: YES, THEY SOLD AT A DISCOUNT

Unless there was something that went seriously wrong with the condition of this property within the two-week period of this home being pulled from the market and sold to Opendoor, it’s pretty obvious this unit sold at a discount. Why did Zillow sell it so low when buyers would have been lining up at that price? Will Zillow get a better tax write-off for their loss? Or does this have anything to do with Zillow and Opendoor recently establishing a multi-year partnership? Does this benefit Opendoor’s profit on paper so they can show higher numbers from buying low and selling high?

NOTE: I’ll follow up when this house does sell again.

iBUYERS RIGHT NOW

I’ve noticed Opendoor has seemed to slow their acquisitions lately in response to the market changing so quickly. This makes sense as a way to pause and pivot in a different market. Locally, Opendoor is the largest iBuyer as they have about 280 units, while OfferPad only has 11, and Redfin owns 24. Opendoor normally has about 330 homes in the region, but now it’s closer to 280, which is why I’m saying they’ve been slowing their acquisitions. Opendoor was struggling in Sacramento when I wrote about them in August, but they’ve seemed to get more of their units into contract in recent months. I’m not sure if it was strategic price reductions or the $3,500 incentive they offered (maybe both). Still, only 25.6% of everything Opendoor has listed for sale is pending, so most of their stuff is sitting instead of selling. Ultimately, if we continue to see prices drop it’ll be key for iBuyers and any flippers to acquire properties for lower amounts to anticipate future declines. I’ve said all along there is room in real estate for multiple models to exist, but no matter what the model, the numbers need to work to make profit. Anyway, iBuyers are still here, and they’re trying to pivot. Will they be successful? Only time will tell.

UPDATE (NEW STATS): I pushed out Redfin iBuyer stats on Twitter yesterday to help show how much lower most of their listings are compared to the acquisition price. This sums up the dynamic out there right now with iBuyers.

Thanks for being here.

MARKET STATS: I’ll have lots of market stats out this week on my social channels, so watch Twitter, Instagram, LinkedIn, and Facebook.

Questions: What stands out to you most above? How does Zillow selling to Opendoor sit with you? I’d love to hear your take.

If you liked this post, subscribe by email (or RSS). Thanks for being here.

Ryan Lundquist

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